I've managed all social media for Discovery Family Channel and Destination America, including Facebook, Twitter, Instagram, Pinterest and Meerkat. I also have extensive experience managing digital sweepstakes and live social events, including on-air tweeting during a live show and real-time social engagement during New York and San Diego Comic Cons. I create and promote content that will appeal not only to fans of the show, but a broader audience who may not be aware of the smaller Discovery brands. I also try to take advantage of what's viral on social platforms and put a network spin on it. Below are examples of content I created for the network's social media sites along with reach, clicks, likes and shares.
I've also created content for Destination America's Instagram and Pinterest accounts. Below are examples of memes that were successful with the network audience.
